It must be noted that this entire campaign of videos that we completed for the Institute for Canadian Citizenship was only edited by us. We came in to finish the video production, the footage was shot by another entity who we are not aware of. This is one of the four interviews that make up the campaign.
Featuring the founding member of the ICC, the Rt. Hon. Adrienne Clarkson; know fondly across Canada as a symbol of immigrant success. She speaks from the heart about what inspired her to start this charitable organisation to encourage immigrants to make the all so important move of committing to become a citizen of the Canada.
Future Canadians are Canada’s future. Newcomers are younger and better educated than the average Canadian. They’re responsible for almost 100% of population and labour force growth.
If Team Canada isn’t appealing to newcomers anymore, our future prosperity is in jeopardy. Canada’s Difference Makers is a campaign in support of the Institute for Canadian Citizenship. Amidst record declines in immigrant retention and plummeting demand for Canadian citizenship, the Institute for Canadian Citizenship is restoring Canada’s appeal to the newcomers who propel us forward.
As a newcomer to Canada myself, who just recently moved to Toronto and setup home in Mississauga, I relate so much with the content in these videos. My family and I have personally enjoyed using the Canoo app.
I’m glad to note that following the successful completion of this video campaign, we have been commissioned for a slew of other video productions with the ICC which we will post soon to our website.
